PMI PMI is a company belonging to the Bar Marketing and Distribution Ltd. group, which specializes in brand recreational products and children's magazines. PMI supports and contributes to disabled children within the framework of the Supergoal album, an album of collectable stickers with pictures of Israeli soccer stars that includes an "Ace" Variety sticker, which is necessary to complete the photo album.

I.V.C. Company
I.V.C. Company, an importer of candy vending machines, in collaboration with private entrepreneurs, placed candy vending machines throughout Israel in commercial areas.
Variety Israel receives royalties as a donation, from 5,000 machines and an annual income of NIS 1,000,000. (photo)

The Beauty Queen Contest
By courtesy of "La'Isha" women's magazine, Variety Israel enjoys a fee from the sale of tickets to the Beauty Queen Contest, as well as an exposure on the weekly magazine.
Executive Director of Variety Israel acts on the panel of judges for many years. The beauty queen and her deputies take an active role in volunteering activity on various events for children, such as visits to hospitals, selling food on the Food Bazaar, the traditional Chanukah candle lighting ceremony and the like.

Direct Recycling
The Direct Recycling Company collects used bottles for recycling through the placement of collecting facilities in restaurants and in various enterprises and kiosks.
“Variety” Israel receives a part of the income as a donation.

SMSER
Variety Israel receives part of the income of the registration fee to the web site SMSER- as a contribution.